My first venture into advertising
This week I took the plunge into my first paid advertising venture. In the past, I have solely relied on word of mouth to advertise my work, and while that is still the most important way for me to find new customers, I decided it was time to try to reach out to a new demographic.
I am excited to announce that you can see my ad on the beautiful blog The Inspired Bride. The blog is a great resource for anyone planning or helping to plan a wedding- it’s full of great ideas and stunning photographs. Inspired Bride has a beautiful sense of elegance and style- qualities that (hopefully!) align well with my jewelry. Also, I offer special discounts for brides ordering jewelry to outfit their bridesmaids or themselves- another reason I feel Inspired Bride is a good choice for my first advertising adventure.
This is a complete experiment- I’m testing it out for two months and carefully tracking the results. We’ll see how it goes! If you have any feedback on my ad, or an idea of a great spot I should try next shoot me an email! I’d love to hear from you.